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We believe business can be a force for good, for people and the planet. Here are a few examples of how we prioritise sustainability and giving back in our business:

1. Plant-based: Our products are 100% plant-based and vegan-friendly. We know that the animal agriculture industry is a major contributor to carbon emissions, and that by reducing our consumption of animal products, and switching to a plant-based diet, is one of the most effective ways we can do our bit to help tackle the climate crisis.

2. Giving back to the communityGiving back to worthy causes has always been important to founder, Lauren. We partner with Work For Good to donate a portion of our sales to two UK-based charities:


FareShare fight hunger and food waste by redistributing surplus food to charities who prepare meals for a million people across the UK every week. 

The Girls' Network inspire and empower disadvantaged teenage girls by connecting them with mentors and a network of professional female role models. 

3. Locally-sourced: The vast majority of our ingredients are made in the UK, including the Scottish oats and gut-friendly amazaké that give our oats a gut-health boost.

4. Packaging: We opt for glass where possible. We prefer it for its non-toxic and non-porous properties. It can also be sterilised, re-used, and recycled without loss of integrity.

5. Labels:
 Our labels are made from recycled paper and are recyclable. They're also easy to remove - customers have re-used our jars to make jams, chutneys, body scrubs, candles and more!

6. Return scheme: London customers can return used glass jars for a discount off their next order. We're working to make our returns scheme nation-wide.

7. 'Best Conscious Brand' award nomination: We were delighted to have been nominated in the 'Best Conscious Brand' category in the Creative Impact Awards in September 2020, recognising how we prioritise sustainability in our business.